Media kit 2026
Work with me
I put products on a 305K-mile Jeep and a dirt bike, take them into the desert, and film what happens. You get honest, cinematic content that a core audience of 25 to 44 year old guys actually watches, plus a write-up here that keeps getting found long after the post is gone.
Platforms
| Platform | Handle | Audience | Highlights |
|---|---|---|---|
| YouTube | @erikduijsens | 2,060 subscribers | 989K lifetime views. 53.1K views and 591 watch hours in the last 90 days. |
| @erikduijsens | 9.1K followers | Reels average 2.1K plays over the last 12, top Reel 8.5K plays and 759 likes. | |
| TikTok | @erikdoingthings | 1K+ followers | New for 2026. Personality-driven Jeep, off-road and gear clips. |
| Erik Duijsens | Cross-posted | Reels and long-form shared alongside Instagram. |
Who’s watching
93% men
Half of all viewers are 25 to 34, and 77% are 25 to 44. Guys with garages, rigs and money to spend on them.
| Age | Share of viewers |
|---|---|
| 18 to 24 | 13% |
| 25 to 34 | 50% |
| 35 to 44 | 27% |
| 45 to 54 | 7% |
| 55+ | 3% |
Where they are
US #1
The US brings 5x the engaged viewers of any other country.
| Country | Share of engaged views |
|---|---|
| United States | 32% |
| India | 5.7% |
| United Kingdom | 2.5% |
| Germany | 1.8% |
Proven content
55.8K views
Automotive cinematic video on the Osmo Pocket
13-minute gear guide, 2,870 watch hours, 3.6% engagement
Ways to work together
Feature integration
Your product used on camera inside a full build or trail video, the way people actually use it.
Dedicated video
A full YouTube install or review, tested in real terrain, plus a how-to post on this site with your links.
Short-form package
Reels, TikToks and Shorts cut from one shoot and posted across every platform.
UGC and ad usage
Cinematic product footage licensed for your paid ads on Meta and TikTok.
What’s already on the rig
A 4-door 1995 XJ on a remanufactured Jasper 4.0 with a Zone Offroad 3 in lift, Core 4×4 control arms and track bar, Rough Country steering, Baja Designs and Auxbeam lighting, a Topoak rooftop tent, Travoca cooler slide and Lensun solar. Next up: winch, 15 in wheels, armor, skids and a standalone battery system. Full build list.
Brands I’ve worked with
JCR Offroad (ambassador) / Topoak / Etenwolf / ArcCaptain / NiceCNC / Backcountry x Coalatree / Ulanzi / Telesin / BRDRC / FIFINE
Let’s build something
Rates and packages on request. Send the product, what you have in mind and your timeline, and I’ll get back to you with ideas.
Stats as of Oct 27, 2026
